Because for the first time since 1999, there's been a decrease in the number of books published from approximately 190,000 to 172,000, according to a statement released by Bowker, the bibilographical compiler.
'In 2005, publishers were more cautious and disciplined when it came to their lists,' Gary Aiello, chief operating officer of Bowker. 'We see that trend continuing in 2006. The price of paper has already gone up twice this year, and publishers, especially the small ones, will have to think very carefully about what to publish.'
Another marketing consultant for the company, Andrew Grabois, said: 'For years, the strategy was to put out everything you could. It was like throwing spaghetti against the wall and hoping something would stick. Now, at least for a while, they're finding that publishing less is a more effective way of business.' Looking at the stats more closely, The number of new titles released by the largest general trade houses decreased 4.7%, to 23,017. University presses increased their title output 1.8% to 14,746, their largest annual total since 2000. And virtually every broad publishing category tracked by Bowker except legal showed significant decreases.
Sounds to me like it's getting tougher to be big. Is this the end of the traditional publishing model of producing runs of 10,000 and then hoping to high heaven that all of them sell? That hope can get a little pricey up front, I'm thinkin'.
Is print on demand rising on the horizon? Methinks it may be, as paper costs double and the price of warehousing all those books and paying people to drive the forklifts rises even more. Ironic, how in the age of virtuality, the price of real estate and wholly tangible assets continues to increase. Kinda goes against the paradigm of needing to lower your prices to stay competitive, no?
Unless that paradigm is a fabrication and a figment of some economist's imagination, which is entirely possible.